GDC 2013: Kickstarter Get's Bigger-Tips for Success for Indie Devs
t’s an old joke that just never quite stops being funny, but there are people who loyally follow the work of another individual or entity and can’t help but shout out the words “Here! Take my money!” at the prospect of being able to get more content from their said heroes. Crowd funding was once a humorous anecdote whenever the concept came up, but has now flourished into a million-dollar industry thanks to an outlet named Kickstarter. Hundreds of thousands of fledgling independent game developers have fully realized their vision with Kickstarter’s assistance, and with an avenue it offers to those who have need of financial support, more and more people try to get in on that piece of the pie with every passing day.
Though contemporaries like Indiegogo exist to give options for crowd funding without all of the red tape included with Kickstarter, Indiegogo has amassed a total $2.4 million in successful projects while Kickstarter has reached $45 million — that's the same budget for development on most of Ubisoft’s AAA titles.